This spot was part of a campaign to highlight 3 Mobiles deals and offerings. This one involved some fun 3D design as we needed to get the skyscraper to look as unique and  futuristic as possible, whilst incorporating various elements that were needed to show off the message of the piece. A fun challenge here was the building out of the cloud environment, in particular trying to get them to feel light and fluffy whilst swinging towards the iconic pink colour we used throughout this campaign. Oh and if anyone knows anything about volume rendering they'll know how long this took to render 😅